Similar restrictions are already in place in England and Wales.

In England, price or multibuy promotions on unhealthy food and drink were banned in October 2025.

Wales followed in March, external when it brought in its rules preventing medium and large retailers promoting less healthy products.

Restrictions on advertising junk food, external across the UK were also introduced in January.

Before people get red with anger at the “SNP nanny state” or some such bollocks.