It’s Providing context.

For example: it’s a typically male dominated space, identifying that a woman was involved helps open the door to other women, or highlighting that this piece of content could have a unique perspective.

I think my own hobby from twenty years ago, where there were some cards where it was a woman artist, and it became low-key drama like “women playing mtg?” The art looked just as good as any of the others.

Comics also come to mind, with women creatives leading a major superhero comic book.