Comment on Amazon develops methods for inserting ads onto any flat surface in an existing video
dickalan@lemmy.world 2 days agoThis was my first and only idea for AR goggles and I think somebody has already made that mock up if you search online that will actually do that
WoodScientist@lemmy.world 2 days ago
When these get deployed, they’ll finally implement eyeball tracking into the ads. Some smart TVs have in built cameras, and this could easily be one the norm. The companies so far have been too afraid to use it, but the tech has existed for years at this point. Technically, there’s nothing stopping YouTube from just requiring users to have an iris tracking camera enabled. And this would defeat a smart glasses AI ad filter. I suppose you could maybe have a screen on the front that projected fake eyeballs towards the camera, but maybe they could then defeat that.
Or, more likely, they’ll just lobby Congress to ban ad blockers and and blocking devices.