Well you have to take the price of the system you run the game on into account. If you spent hundreds of dollars to buy a game and a console (pc gaming is even worse), you need a lot of content to reach parity with something like a cinema ticket or a Netflix subscription.

This hobby is expensive, particularly because it’s main demographics is children or cash strapped young adults. Maybe it’s good value if you spend hundreds of hours on a few games, maybe take-two is feeling that it doesn’t get its fair share from these hundreds of dollars, but they should not be deluded into thinking it’s cheap for the customer.