Tbf, Microsoft is an American company that is probably looking for ways to address their own rising expenses. Japan is struggling economically as well, so I imagine they’re looking for the foreign markets to offset their own struggles as well.
Moonrise2473@feddit.it 1 day ago
Trump puts tariffs on Americans and then companies use this as an excuse to raise prices worldwide
Good luck selling a “Xbox one series x pro plus elite series s” for €600
Eggyhead@lemmings.world 1 day ago
Megaman_EXE@beehaw.org 17 hours ago
One thing that should be noted is Nintendo is roughly the 10th best company in Japan and has billions in reserve cash.
Mallspice@lemm.ee 1 day ago
‘If we have to suffer, you have to suffer. We don’t need to be told we’re the best we the best we just are. The numbers prove it. Look at those numbers, highest they’ve ever been, it’s beautiful. Joe Biden could never have gotten numbers this high. Kamala and Hillary wanted to but we didn’t invite to the new island so they missed the party.’
Midnitte@beehaw.org 1 day ago
If your competitor is forced to raise prices 10%, why wouldn’t you raise prices 8/9/10%?
Anyone that’s taken an AP history class knew tariffs don’t work to help the economy — it’s a tax on all of us and only raises all prices.
You might not buy a €600 Xbox when the Switch is €250, but it looks more attractive when the Swich is €470
Moonrise2473@feddit.it 1 day ago
zero competitors are forced to raise prices 10% in europe, though
it’s a console launched 5 years ago with no new revision, it was unattractive for €500 in 2020 and it’s even more unattractive for €600 in 2025, if they want to move more units they should lower the prices, not increase them. With this price people can get a real PC with better performance, where you don’t need to pay a subscription to play online. And there are no cool “must have” exclusives like the ps5 or the switch, so the premium is not justified.
TehPers@beehaw.org 21 hours ago
This depends on the markets. For example, if prices in the US raised 50% due to Tariffs, then they might lose one of their largest markets, but if they can raise them 10% globally, then they can potentially limit that loss and still have a chance (as much as possible anyway) in all of their markets.
Either way, they need to raise prices because their costs have gone up. It’s a question of where that money is coming from, and how they can reduce its impact on them as much as possible.
BurningRiver@beehaw.org 8 hours ago
There’s about a zero percent chance that 5 year old console components cost more today than they did 5 years ago.
Things like that don’t get more expensive, they get cheaper as new tech develops.