Small correction - they said they *gained *15 million players, not that they *sold *15 million new copies - the Sims 4 base game is free to play. Also, there was some recent backlash around how Inzoi handles LGBTQ characters and EA seemingly capitalized on that by releasing a big LGBTQ update for free, months ahead of pride month. So, they might be sweating it a little. But, Sims is on a whole other level culturally than a lot of games, it’s got a lot of players that play only the Sims franchise, and it’s been doing well enough to keep a steady stream of DLC coming out for years now.