There’s an excellent, way underrated scifi novel that I love telling people about because it predicted our current moment. Greg Egan’s Permutation City, written in freaking 1994.

You follow the simulation of a man as that man runs experiments on him of how simulated people work. If you played SOMA, those folks definitely read it! Advanced AI spam filters are used to detect advanced AI spammers in a nonstop cold war for your precious attention. I think eventually the AIs are replaced by simulations of yourself enslaved to the task of responding to messages, but I may just be combining that story with qntm’s short story Lena which is also terrifying yet likely soon to be true!